Bol.com is the leading webshop in the Netherlands for books, accessories, toys and electronics. Their site allows users to access product information and prices for hundreds of thousands of products and make an informed purchase decision based on the information. Users can quickly and easily find the product that best meets their wishes where the product is sold and for what price.
Which fields are important for a Bol.com Product feed?
Title- is the element that apart from image and price is most important on the majority of channels. Here it is very important to convey the core features of the item while being very brief. For most channels this includes adding Brand, Color, Size, Material and Type into a title of often less than 50-100 characters.
Price - Accurately submit the product's price (not sales price) and currency, and match with the price from your landing page. Make sure that your landing page includes the price in the currency of the country of sale prominently and in a place that's straightforward to find.
Categorization - Placing products in product categories is designed to help potential customers navigate their way to your product and match relevant searches.
How to start selling on Bol.com?
Our integration to Bol.com is based on a xml file integration with up to 19 points of data on each item send, which adheres to Bol-com's data feed specifications. We can help import your data in any source:
What are the required Bol.com product feed specifications?
| Field |
Description |
| EAN |
European article number or ISBN - more info here |
| Product Price |
Numerical value without currency |
| Stock level |
Number of items in stock |
| Product description |
Optimized description of the product - more info here |
| Product Image |
At least one clear image of the product |
| Product Title |
An eye-catching title that explains your product - more info here |
Get more info on Bol.com's data feed specifications here.
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