Comparison Shopping Services (CSS)

As a Premium CSS Partner, WakeupData is uniquely placed to help brands, retailers and agencies throughout Europe, by optimising campaigns using powerful data feed management and optimisation strategies to ensure you save on Google Shopping and achieve maximum ROI.

A product feed is the list of products that you carry on your site with options or attributes describing them. These attributes contain anything from the color, manufacturer, material and the size of each product.

That is not a problem, we can create one for you by crawling your site to collect the right information for your feed. We use our own software to get the product feed from your website.

We understand everyone has a different Google Shopping Ads-spend, but when it comes to our CSS pricing model we have kept it simple. With a fixed monthly fee of €35 per domain you know exactly what you sign up for. And we bet you will easily get profit on that investment, when you get a 20% reduction on your Google Shopping costs.  
Contact us today to learn more.
Remember, if you are a WakeupData customer you can enjoy the benefits of our CSS for free. 

Comparison Shopping Partners are certified CSSs that have completed in-depth training to help businesses make the most of Google Shopping Ads. WakeupData is a Danish Premium CSS Partner, and has a team of product feed experts with in-depth knowledge of technical setups and product feed management.

Our CSS Services are now helping clients in most of Europe. As a Premium Comparison Shopping Partner, WakeupData is uniquely placed to help agencies save on Google Shopping, by optimising campaigns using powerful data feed management and optimisation strategies to ensure maximum ROI.

Google has confirmed that running Shopping activity via a CSS Partner is 20% cheaper than running it through Google Shopping. For example, a €1 bid through a CSS is worth €1 in the auction, whilst a €1 bid through Google CSS may only be worth 80 cents. In theory, you could reduce your CPC’s by 20% and still achieve the same share of impressions in the Search Engine Results Pages (SERP)

For shoppers searching for your products, Google Shopping ads that run through a CSS works in the same way as usual. However, if a user clicks on the "WakeupData CSS" part of the ad, they will be taken to the CSS website with the search term they used. A click anywhere else on the ad will direct them straight to the product page of your website.