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Facebook Dynamic product ads integration and data feed management

Our integration to Facebook will allow you to create engaging, high-performing Dynamic product ads in minutes.

Facebook_LogoDynamic ads automatically promote your inventory to people who have expressed interest on your website, in your app or elsewhere on the Internet. Dynamic ads look exactly like other single image ads, carousel ads or collection ads on Facebook, Instagram and Audience Network. However, instead of individually creating an ad for every item that you promote, you create an ad template that automatically uses images and details from your catalogue for items you'd like to advertise.

Channel Info

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Supported Countries 

Denmark France
Germany Ireland
Norway Sweden
United Kingdom United States

 

Relevant Industries

Arts and Artists Beauty and Personal Care
Computers and Electronics Construction
Consulting Entertainment and Events
Games Medical, Dental, and Healthcare
Mobile Restaurant and Venue
Retail  

 

Important fields for the channel

Title - is the element that apart from image and price is most important on most channels. Here it is very important to convey the core features of the item while being very brief. For most channels this includes adding Brand, Color, Size, Material and Type into a title of often less than 50-100 characters.

Price- Accurately submit the product's price (not sales price) and currency, and match with the price from your landing page. Make sure that your landing page includes the price in the currency of the country of sale prominently and in a place that's straightforward to find.

Product image - plays a vital role in the overall performance of your product. When time is limited and attention is short, it makes sense to create eye-catching product images. Taking the time to emphasize the visual expression of your images, through the addition of factors like new backgrounds, promotions and brand colors, helps to create an appealing link to your customers, encouraging further engagement.
 

How to start using Facebook Product Ads?

Our integration to Facebook Dynamic product ads is based on a xml file integration with up to 38 points of data on each item send, which adheres to Facebook's data feed specifications. We can help import your data from URL, ftp, Shopify, Magento, Woocommerce, Website crawl and many other ways.

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How to submit your catalog to Facebook:

1. Register for an Facebook Ads account.
2. Create an Facebook feed, using WakeupData's pre-made template.
3.Set your Facebook Ads connection up.
 
More info on Facebook Ad feed specs here

Why Use WakeupData?

feed template

Feed template with specs

Pre-made channel templates let you create a perfectly structured, channel-ready feed in a matter of minutes.

market api

Center API

Be safe in the knowledge that all your ecommerce campaigns will always be kept up-to-date with you most recent product information.

data mapping

Automated Data Mapping

Automatically integrate and map any product attribute to the relevant field with ease.

image editing

Image Editing Tool

Edit your images in bulk. Crop, resize, add and remove branding, logos and promotions to any product images from within the platform.

import competitor price-1

Import Competitor Pricing

Use our on-demand web crawler to create or enrich your own feed by retrieving product details or monitor competitors pricing strategies. 

edit rules

100+ data edit rules

Use our intuitive interface to update, cleanse and append your feed with over 100 predefined optimization possibilities. 

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Wakeupdata allows me, a person with no programming background, to build the feed by myself from scratch and customize it as I go, which definitely has the potential to be a big time-saver.

- Joni Helminen, Senior Specialist, OMD Finland

I would definitely recommend WakeUpData - they are very competent in feed optimization and handling data. We are already using WakeupData's skills to make our feeds and bids more accurate, to increase our CTR and ROAS.

- Hans-Henning Neilsen, E-commerce Manager, Quickparts

We recommend WakeupData to clients who wish to integrate data feeds with different platforms. Their ability to act fast, deliver high-end solutions and provide great support are some of the most important reasons we choose to work with them.

- Ruth Marbæk Barrit, Client Director, Iprospect

WakeupData comes in as an extended arm which can lift up feeds and improve the marketing possibilities we have with said client.

- Thomas Erlandsen, Sales & Partner Manager, Shopalike

1.5 billion Products fetched to the WakeupData platform from client feeds.

1 Dedicated Customer Support Manager on-hand for each and every client.

150+ integrations to varied channels worldwide.

95% 'Likelihood of Recommending our tool' in recent client survey.

Understanding the WakeupData Platform

Mastering Feed Optimization

Get Integrated Today

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  • +45 71 99 29 34
  • info@wakeupdata.com

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