Client Case - GrejFreak

Posted on March 5, 2018 (Last Updated: December 06, 2023)

"WakeupData plays a large role in our digital infrastructure by always ensuring updated information is displayed on all sales channels. From the beginning, we have been very happy with our cooperation and we can recommend them to any web shop."

Kristian Juel Rasmussen
GrejFreak logo

WakeupData impression share and conversion value

The main goal for this case study was to increase conversion rates through engaging more with the customers and making the most out of the website traffic.

Furthermore, our primary objective is to not only enhance your online presence but also optimize your impression share and conversion value, ultimately leading to exponential growth in sales performance. By implementing our proven marketing strategies, we guarantee a faster and more effective way to achieve higher sales figures in the digital realm.

The initial focus of working with GrejFreak was to optimize and refine their Google Merchant Center categories, ensuring that their products were accurately classified and easily discoverable by potential customers.

In addition to this, we took the opportunity to enhance their product feed by implementing special filters, allowing for more personalized and targeted product recommendations. To further elevate their feed quality, we concentrated on refining key fields within their feeds:

Content globalisation through data quality management

After WakeupData updated GrejFreak's data management profile, their newly enriched feed proved to be a remarkable success.

The implementation of this enhanced feed resulted in a significant boost to their daily impression share, skyrocketing it by 88%. This achievement was quickly followed by a 153% increase in total conversion value, a remarkable feat accomplished within just one day of setup. The exceptional results speak volumes about the effectiveness and impact of WakeupData's data management solutions, solidifying their position as a trusted partner in driving success for GrejFreak.


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Written by Admin

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