Google Merchant Center product data specification update Jan 2022

Provide 'shipping country' sub-attribute

From Feb 2022 all shopping feeds using the 'shipping' attribute must also include the 'shipping country' sub-attribute. If you use 'shipping' in your product feed now is the time to add the 'shipping country', if you don't your ads will be disapproved. 

For troubleshooting affected ads you can search the Diagnostics tab in your Merchants Center for Missing sub-attribute [country (sub-attribute of [shipping])] 

If you are a WakeupData Connect user, to ensure that your Google Shopping feed contains accurate and up-to-date information and correct google shopping feed specifications, it is a straightforward process of implementing a few essential rules and field conversions. By following these steps, you can guarantee that the data you provide for your products (google shopping feed spec) is correct and aligned with the new requirements.

Firstly, it is crucial to review your current shipping attribute and identify any missing sub-attributes, particularly the 'shipping country.' This sub-attribute specifies the destination country for shipping and is now mandatory to include in your feed. By adding this information, you ensure that your ads comply with the latest guidelines set by Google.

You can easily make these adjustments if you are a WakeupData Connect user. Our platform offers user-friendly features that allow you to add the necessary rules and field conversions seamlessly. With just a few clicks, you can ensure that your Google Shopping feed contains the accurate shipping country information for each product (.

By taking advantage of WakeupData's innovative solutions, you can optimize your feed effortlessly and save valuable time. Our dedicated support team is always available to assist you throughout the process, ensuring a smooth transition and a hassle-free experience.

Switching to WakeupData CSS has never been easier, thanks to the recent digital advancements made by Google. The streamlined process allows old CSS providers like WakeupData to seamlessly transfer your account, ensuring a quick and efficient transition. With a default grace period of 14 days, you can expect a seamless switch to our platform.

However, if your previous CSS provider modifies the grace period, the account switch can happen even quicker, allowing you to start benefiting from our services sooner. At WakeupData, we prioritize efficiency and strive to provide a seamless experience for our customers. Our goal is to optimize your Google Shopping feed, enhance your online presence, and ultimately drive better results for your business.

Join us today and experience the convenience and efficiency that WakeupData CSS offers. With our user-friendly platform, dedicated support, and commitment to excellence, we are confident that we can help you achieve your goals. Together, let's stay efficient and make the most out of your Google Shopping campaigns.

Now easier to switch CSS account to new provider

In other CSS related news, WakeupData is excited to announce that with the recent digital advancements made by Google, it has become even quicker and more convenient for businesses to become WakeupData CSS users. Google has streamlined the process, making it easier for old CSS providers to seamlessly transfer their clients to a new CSS provider like WakeupData.

The process begins when a new CSS provider sends a request to switch the client's account to their service. An administrator then reviews the request in the Merchant Center (google merchant data feed specifications)  and can either approve or decline the change. Once approved, the account switch will occur after a default grace period of 14 days. However, if the old CSS provider modifies the grace period in the CSS Center, the account switch can happen even quicker.

This simplified process ensures a smooth transition for businesses, saving time and effort. WakeupData understands the importance of efficiency, and we strive to provide a seamless experience for our customers. With our user-friendly platform and dedicated support team, switching to WakeupData CSS has never been easier.

Join us today and experience the convenience and efficiency that WakeupData CSS offers. Our platform is designed to streamline the optimization of your Google Shopping feed, allowing you to reach a wider audience and enhance your online presence. With WakeupData CSS, you can easily manage and update your product data, ensuring that it is accurate and aligned with the latest Google requirements.

By utilizing our user-friendly platform and dedicated support team, you can optimize your Google Shopping campaigns with ease. Our advanced tools and features allow you to make necessary adjustments and implement essential rules and field conversions seamlessly. Whether it's adding the required 'shipping country' sub-attribute or enhancing other attributes in your feed, WakeupData CSS provides the necessary tools and guidance to help you achieve your goals.

When you join WakeupData CSS, you gain access to a wealth of expertise and resources that can significantly improve your online performance. Our team of experts is always available to assist you throughout the process, providing personalized support and guidance to ensure a smooth transition and a hassle-free experience. We understand the importance of efficiency in today's competitive online landscape, and we are committed to helping you stay ahead of the curve.

By optimizing your Google Shopping feed with WakeupData CSS, you can expect to see improved visibility, increased click-through rates, and ultimately, better results for your business. Our platform is designed to save you valuable time and resources, allowing you to focus on other aspects of your marketing strategy.

Don't miss out on the opportunity to enhance your online presence and drive better results. Join WakeupData CSS today and experience the convenience and efficiency that our platform offers. Together, let's optimize your Google Shopping campaigns and take your business to new heights.

Stay efficient!