WakeupData Blog

Our blog is dedicated to helping brands, retailers and agencies improve their eCommerce knowledge and performance, automate their business processes, and grow to new markets. 

by Brian Skov, on March 22, 2023

A World of Possibilities with Google LIA The digital landscape is ever-expanding, and Google's Local Inventory Ads (LIA) provide a unique way to bridge the physical and digital realms. By …

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by Anett Ács, on March 11, 2023

Did you know that 8 out of 10 sales globally happen offline? (source: Statistics by Google) Local Inventory Ads lets you show products and store information to consumers who are …

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by Michael Šedý, on October 11, 2021

Google has recently launched a new feature for Google Local Inventory Ads (LIA) - Pickup later. How does that help your business? This feature allows you to advertise products that …

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by Luna Campos, on March 26, 2021

Many brands and retailers don’t always have the product information they need to start listing and advertising products online. Google Local Inventory Ads (LIAs) are an effective marketing tool, designed …

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by Ben Culpin, on February 15, 2021

The unprecedented surge in eCommerce spending took many by surprise. Last year the industry grew by 40.9% year-on-year - by nearly three times the expected average. For any retailer with …

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